Our Natural Standard

Natural appears to be a simple concept and shouldn’t require a definition. In today’s world of cosmetics we are faced with an abundance of information on the meaning of “natural”.

Our Ingredients

Our functional (active) ingredients are recognized on the market as “best ingredients” for efficiency and plant-based alternatives. In our formulas, we use high or maximum concentration of functional ingredients recommended by manufacturers.

Our proprietary extracts that are incorporated in our skin care line are manufactured in Pure Creations lab from fresh botanicals grown by Canadian organic farms.

In all our leave on products we use 100% natural preservative.

We use no parabens, petroleum, mineral oils, sulfates or detergent, filler, DEA, artificial colors, or fragrances.

We do not test any products on animals.

Our Processes

Each recipe is crafted in small batches (every 4-6 weeks) to maintain integrity and freshness.

We make our products using gentle methods to preserve their natural effectiveness.

Our philosophy and our commitment are to produce ingredients for our skin care products using Canadian raw materials and applying physical operations such as extraction with plant-derived solvents, adsorption and filtration on inert support, distillation and evaporation, which preserve the natural ingredient composition.

We ensure that none of our processes include bleaching, deodorisation, irradiation, sulphonation, treatment using mercury, use of ethylene oxide or use of formaldehyde. 

Our Packaging

For packaging we utilise two types of materials: glass and food grade plastic.

Natural ingredients from our formulations, such as botanical extracts, are “living” material making them extremely volatile. To us, our package serves as more than a storage container. It plays an integral role in maintaining the potency, efficacy, and freshness of our products with minimal preservation. Both glass, and food grade plastic do not react with the formulations within, eliminating oxygenation of the products.
All our packaging is recyclable.

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